New Year, New Yogawear: 5 Apparel Lines to Try in 2016
Subscribe to Outside+ now to get unique access to all of our content, including sequences, instructor tips, video lessons, and much more. With more yogawear lines on the market than there are practices in a month these days, a new pair of yoga pants could just be the inspiration you need to get to your mat. Here are five of the most interesting new collections to check out, ranging from Manduka to Beyoncé and Topshop.
Jessica Simpson’s The Warm Up
The launch is scheduled for November 2015. Having gotten back in shape, Jessica Simpson is ready to celebrate the debut of her new athleisure collection, “The Warm Up,” which combines design and function with leggings, sports bras, and other fitness wear. We’re excited with what we’ve seen so far of the collection, which debuted in November and is currently available at Macy’s stores nationwide. Mascis Active Leggings in Colorblocked Print for $24.99 (macys). Hybrid Yogawear for Cross-Training Yogis is another option.
The launch is scheduled for November 2015. NoMiNoU is a new athletic collection created by Canadian designer Julianna Smith that is both motivating and environmentally responsible, and that respects the individuality of all women. The line features a variety of outfits ranging from one-of-a-kind yoga trousers to racerback tank tops that include original artwork by her late mother as well as encouraging statements such as “A woman is the entire circle.” “She possesses the ability to develop, nourish, and modify herself.” Nomi Designs’ Nic tank top is available for purchase for $83.
Kate Spade + Beyond Yoga
The launch will take place in January 2016. To create a cute and athletic sportswear collection, Kate Spade has teamed up with the company Beyond Yoga. It will feature 21 pieces that will be available in a limited edition and mix Kate Spade’s vibrant and feminine aesthetic with Beyond Yoga’s sleek shapes. We’re looking forward to seeing the finished product, which will have bright colors, whimsical designs, and bows. In addition to select retailers, boutique studio locations, and both BeyondYoga.com and KateSpade.com, the collection will be available beginning on January 16.
Manduka’s Made for Yoga
The launch will take place in February 2016. Manduka, a brand that we are all familiar with and adore for their high-end yoga mats and props, is introducing its first clothing line, which will include designs for both men and women. According to a press release, the new “Made for Yoga” collection is produced “with the greatest standards in sustainability in mind, and it introduces unique designs and features that support the body in motion to the marketplace.” At February, the collection will be available on Manduka.com, in yoga studios, and at a limited number of national shops.
Beyonce + Topshop
The launch is scheduled for April 2016. Yeezy Athletic is a new athletic streetwear brand created in collaboration with Beyonce and Topshop, which will feature clothing, shoes, and accessories that are tailored for activities such as yoga and, of course, dancing. Even though we’re still waiting for further information, we’re looking forward to seeing what Bey brings to the table—and on the mat!
The much-anticipated new collection will be available for purchase on TopShop.com starting in April 2016. Additionally, check out 6 Yoga Pants to Change Up Your Practice.
44 Best Activewear Brands in 2021 to Know and Shop
Searching for the best activewear is a triple threat these days, thanks to the blurring of borders between athletic wear, loungewear, and casual after-hours attire. Every activity takes place outside of the gym, the studio, or, of course, the yoga mat in 2021. As we pirouette our way into a new year, designer collaborations and ballet-all-daylayers are leading the charge in activewear’s transformation. While Stateside enlisted the help of New York City Ballet senior dancer Tiler Peck to produce a comfortable capsule collection, the Center Stagelook is updated with Le Ore’s wrappy cardigan top and RtA ribbed bodysuits from RtA.
With inspiration from West Africa in the 1970s (as shown below), the latter reinterpreted it with a touch of the London-based brand’s emblem around the neck (below).
With any event, dress to impress in the latest items from Moncler and Cordova, or simply stroll the streets without shedding a tear thanks to Celine’s new ski goggles, which are created entirely in Italy.
An ever-growing list of new, important, and deliciously helpful firms that are producing some of the greatest activewear available for purchase and infinitely styleable in the game.
New Balance x Staud
New Balance enlisted the help of Staud designer Sarah Staudinger to create a reinterpretation of the American sportswear label’s bright hallmarks. Expect to see two-tone sweatpants, adorable water satchels, and multi-purpose clothing that is everything but boring.
New Balance x Staud colorblock maxi
Adidas classics are reinterpreted with an emphasis on retro features as part of an ongoing collaboration with Wales Bonner designer Grace Wales Bonner, who is based in New York. In this collection, you will find warm color palettes, crochet, “Trefoil,” and stripes, among other things.
Adidas Originals x Wales Bonner crochet-trimmed knitted track jacket
RtA designer Eli Azran, a winner for the Voguex CFDA Fashion Fund, infuses the brand with “French sensibility,” according to the designer. Stretchy bodysuits and lurex leggings are made for the dance floor, but they are as at home in the dance studio or during dance class.
RTA Enrica stretch-cotton jumpsuit
Tennis whites and on-court accessories are inextricably linked to the Burch brand’s history. Its best-selling pieces combine Coolmax® EcoMade fabrics with traditional shapes to create preppy classics that are comfortable enough to work out in.
Tory Burch reflective-stripe hoodie
SolidStriped Sport textiles are lightweight and moisture-wicking, and they are designed to flow with the body.
Leggings for the Trek fit, which is the most popular style in the collection, even come with a detachable belt pouch for holding the minimal requirements.
SolidStriped Sport freestyle deep V elastic band bra
The classic moon motif from the Parisian label made famous by Beyonce and Euphoria is still available. In collaboration with MyTheresa, Marine Serre designed a special run made of technical stretch jersey to stylize any type of movement workout.
Marine Serre printed stretch-jersey top
Robyn Berkley, co-founder of Live The Process, abandoned a successful fashion profession to pursue a yoga certification in Bali, which eventually brought her back to the fashion industry—this time, employing mindful fabrics and manufacturing practices to develop the brand. Think high-tech textiles combined with a ballet-pretty appearance to get the idea.
Live The Process Zen jersey cropped wrap top
Live The Process ballet seamless ribbed jersey stirrup leggings
Le Ore Lodi pointelle knit wrap cardigan
Its designs are exactly the kind of athletic wear you’ll see in paparazzi shots of celebrities in the wild and yoga classes alike, thanks to its association with supermodels like Candice Swanepoel (who hosts a series of digital workouts for the brand) and the Hadid sisters, as well as other supermodels.
Alo Yoga Foxy sherpa jacket
Lululemon’s leggings and contoured outerwear have become renowned among exercise enthusiasts because to its comfort and fit. There are still certain accessories to be discovered, such as comfyboxing wraps for elevating handwork at the gym, for example.
Lululemon Fast and Free high-rise tights
If you’re looking for high-performance exercise wear that also happens to be fashionable, Nike has found the sweet spot. The company has collaborated with designers like Sacai to create collections that raise the question, “Why not run in a skirt?” In compression items, its DRI-Fit technology is thinner (and yet stronger) than standard stretch yarns, giving them a featherlight touch that allows you to move more freely while yet being warm and comfortable.
Nike Dri-Fit Swoosh women’s medium-support 1-piece pad sports bra
Girlfriend Collective takes all bodies into consideration throughout the design process, and then goes one step further by providing an eco-friendly formula for each garment. Using the cycling unitard below as an example, we were able to recycle 26 water bottles from landfills, while the bra diverted 12.
Girlfriend black Ellie clip nursing bra
When credit is deserved, it is given. Among the first wave of designers to address the health and fitness of all forms of life, Stella McCartney was among those who made a commitment to avoid using materials that were harmful to animals. The line’s eco-solutions span from recycled polyester for this wearable water bag to recycled polyamide in supporting bikini shorts, all of which are both futuristic and useful in design.
Adidas by Stella McCartney Earth Protector shell overalls
Adidas by Stella McCartney hooded belt-bag shell windbreaker
Everlane the perform square-neck unitard
Moncler has recently established itself as one of the most forward-thinking fashion businesses in the world of sportswear. The current collection is characterized by fluffy vests in bubblegum pink, patterned thermals, and figure-flattering neoprene ski suits.
Moncler Grenoble logo-patch quilted-fleece down gilet
In addition to being seen on the slopes, Celine’s ski goggle collection is certain to be spotted off the slopes (particularly during the height of fashion’s mask-ification of all accessories).
With lenses that are entirely UV-protective, the argument for wearing sunglasses all day is unassailable.
Celine Eyewear studded ski goggles
The popularity of one-piece swimsuits has been seen in both fashion and activewear throughout the previous several seasons. With its current color philosophy and retro après ski aesthetics, Cordova is setting the tone for the future generation of onesie fashion.
Cordova the Avorias 1800 belted striped ski suit
Perfect Moment’s luxury sportswear is made to be noticed, whether you’re surfing the waves or shredding the slopes. Consider the possibilities when foiled puffers and star-printed jumpsuits are staples in your wardrobe.
Perfect Moment Mania zipped merino-wool thermal top
Splits59’s recycled Raquel leggings have quickly gained popularity among fashionistas due to its body-friendly fabric and flattering form. Tech flex sports bras and French terry rugby tops can be worn together or separately depending on the occasion.
Splits59 Tiger cropped striped french cotton-terry polo shirt
Additional accessories, such as recycled fiber socks, have been released by Reebok and Victoria Beckham. Beckham tests and wears each piece, like as the brand’s running shorts, which are meant to smooth and support the body, to ensure that it is in accordance with her aesthetic.
Reebok x Victoria Beckham logo-jacquard medium-impact sports bra
The North Face
In order to accommodate athletes in need of fleece, The North Face has maintained their take on the noughties trend with iPhone-compatible gloves. The 1996 Retro styles from the collection have also made a recent resurgence in popularity.
The North Face women’s 1996 retro nuptse jacket
After beginning as a tennis line for the Portland-based independent label Full Court Sport, the company has grown into a comprehensive collection of athletic essentials. Fashionable forms and elegant color schemes distinguish the company’s iconic designs from the competition.
Full Court Sport hooded ripstop jacket
In addition to having appealing lines, the body-sculpting Compression Texture material that Outdoor Voices uses in its designs makes wearing spandex from head to toe appear effortless. Strategic color blocking is a useful tool in this situation.
Outdoor Voices Athena sleeveless dress
FP Movement simplifies the process of learning the fundamentals. Yoga shorts and running tanks are available in a variety of hues and in a variety of designs that are hard to overlook.
Free People Happiness Runs crop
Even Sharon Stone is a fan of Thom Browne’s new sportswear collection, which debuted earlier this year. The designer’s sweatpants were worn by the renowned actor to prepare for this year’s Met Gala; now, compression solutions are being considered.
Thom Browne four-bar jersey compression long-sleeve T-shirt
Is it possible to have a sports bra that is more like a shaping crop top? Is it possible to have a cycling short that is both entertaining and functional? Port De Bras adds a touch of elegance to the always-functional training center.
Port De Bras Hannah tank top
Designers who are creating environmentally friendly options? The more the merrier, as they say. Ernest Leoty’s paneled sports bras are manufactured from stretch jersey that has been certified by the Global Recycled Standard, resulting in a lower environmental impact.
Ernest Leoty Joanna two-tone recycled-fibre cropped top
It’s no surprise that Virgil Abloh included a shoulder-defining rowing shirt in Off-cult-classic White’s collection of sports essentials that also double as fashion flexes.
Logomania is still alive and well when it comes to the most eye-catching possibilities.
Off-White active logo long sleeve top
TWENTY Montreal, a family-owned circular knitting firm situated in Canada, trademarked the words “3D Activewear” and “Hyper Reality Knit” for a reason: they were the first to use them. Because of their 3D knitting technology, they were able to establish a new category of high-performance sportswear.
Twenty Montréal 3D Cracked Earth cropped textured stretch-nylon top
P.E. Nation, a company based in Australia, manufactures 90 percent of its athleticwear from recycled and regenerated fibers. Not unexpectedly, the graphic items designed by Pip and Claire, who have previously worked with labels like as Topshop and Sassbide, are already being worn by the world’s most famous faces.
P.E. Nation Ramp Run recycled puffer jacket
P.E. Nation, a company based in Australia, manufactures 90 percent of its athleticwear using recycled and regenerative fibers and materials. Not unexpectedly, the graphic outfits designed by Pip and Claire, who have previously worked with labels like as Topshop and Sassbide, are already being worn by the world’s most famous people.
Off-White ribbed rowing top
Celebrities such as Hailey Bieber and Eiza González have flocked to these Year of Ours lace-up football leggings, which are one of the label’s defining pieces because of its cinching effect. They make an excellent after-hours addition when dressed in black.
Year of Ours active shrug
Grip accessories are a must-have for yogis and high-impact athletes who want to take their postures and performances to the next level. Athleta provides cult labels like as Toesox and Tavi Noir, which are beloved by celebrities such as Hailey Bieber and Heidy De la Rosa, and are available online.
Athleta savvy grip socks by Tavi Noir
Frankies Bikinis has already established a following that includes celebrities such as Jennifer Lopez, Hailey Bieber, and the Hadid sisters. The sweatshirts and shorts from the series, which are created in complementary colors, add an oversized aspect to the label’s traditionally skintight assortment.
Frankies Bikinis Bennie oversized crewneck sweatshirt
A pastel capsule collection of cozy knits for Stateside, designed by New York City Ballet lead dancer Tiler Peck, that the American-made label calls as “right en pointe.”
Stateside powder 2×1 rib short sleeve twist top
Even though you’re probably already familiar with Falke’s tights and socks (which make excellent stabilizing ones to prevent sprains), the company also produces attractive essentials. Tight shorts that keep you warm, tank tops that keep you cool—the German label treats each piece with logic and a delicate touch.
Falke Ergonomic Sport System striped merino wool-blend half-zip top
In addition to their tights and socks (which make excellent stabilizing ones to avoid sprains), Falke also offers a selection of sophisticated essentials. Tight shorts that keep you warm, tank tops that keep you cool—the German designer treats each piece with logic and a delicate touch.
L’Etoile Sport high-neck bra
Yvonne Bulimo, who was born in Kenya and reared in the United States, founded ZOEZI Sport (zoezi means “workout” in Swahili) as a fashion-forward lifestyle brand with fashion at its core. Bulimo also provides a comfortable sweatshirt collection for both men and women, in addition to seamless cuts.
Zoezi Sport unisex Tulia sweatshirt
Bandier’s All Access line, for example, ingeniously allows customers to purchase their best-selling items as “kits.” Leggings and sports bras may be purchased together at a discounted price for individuals who like matching outfits regardless.
All Access the Starter kit
Aerie provides laidback essentials such as beautifully ribbed square-neck shirts and waffle thermal wear in a variety of colors and styles. They’ve even managed to make a pair of cargo leggings appear stylish.
Aerie Offline Big Chill seamless long sleeve T-shirt
Knix is bringing its moisture-wicking technology to the sportswear market for the first time. Seamless bras and big hoodies are both made of modal fabric, which adapts to the wearer’s current temperature, whether it’s warm or chilly.
Knix Good to Go high-neck seamless bra
PRISM Squared is a brand that Kate Moss and her daughter Lila Moss both wear. As if one needed any more evidence, all of the items are produced responsibly in Italy utilizing a low-waste manufacturing technology that makes use of 3D knitting. They’re also eco-dyed in accordance with a procedure that has been verified by Greenpeace.
Prism² Mindful stretch-jersey cropped top
Koral’s high-shine outfits infuse a sense of futuristic style into the training environment. Moto shorts and mock-neck crop shirts are high-performance wardrobe staples that can be worn outside of the classroom.
Koral Luca infinity crop top
Rick Owens is the darkwave designer of choice for individuals who desire their world to be a shifting shade of black in all of its forms. Apart from his work with Champion, Owens has a continuing relationship with Veja, where maize waste and polyurethane are combined to make a vegan-friendly alternative to leather sneakers.
Rick Owens drawstring-waist swim skort
In the darkwave aesthetic, Rick Owens is the designer of choice for individuals who desire everything to be a different shade of black. In addition to his collection for Champion, Owens has a continuing relationship with Veja, where maize waste and polyurethane are combined to produce a vegan-friendly alternative to leather trainers.
10 Sustainable Activewear Brands For Workouts (And Leisure, Too) In 2022 — The Good Trade
With the beginning of a new year comes a renewed commitment to include activity into our daily lives. This time of year is an excellent opportunity to reaffirm our commitment to self-care, health, and well-being. Sporting good apparel is increasingly becoming a mainstay of everyday wear for people of all ages, and we’re constantly on the lookout for brands who are committed to social and environmental responsibility. These firms are doing their share to give consumers with high-performance sportswear while also safeguarding both people and the environment through fair trade and ethical labor methods, natural and recycled textiles, and local, limited, and conscientious production.
- Consider changing your workout regimen by reading our guide to the finest eco-friendly yoga mats before making your purchase.
- The company is based in|
- Sustainablerecycled materials; ethically created; gives back; size-inclusive; environmentally friendly packaging; recycling program Best for|
- Product Line|
- XXS–6XL are available.
- Furthermore, this intelligent business is remarkably size-inclusive, offering items in sizes ranging from XXS to 6XL, virtually proving that every body is an active body.
We adore everything about this brand, from its commitment to ethical production to its inexpensive, lovely products to seeing models that look and act like ourselves.
Shop GIRLFRIEND COLLECTIVE
Based in the Danish capital of Copenhagen Ecology| Certified B Corp, GOTS certified sustainable materials, eco-friendly procedures, ethically created, and gives back to the community Bralettes, leggings, and crop tops are some of the best options. Product Line| Adult activewear, swimwear, underwear, bottoms, shirts, and accessories are available for purchase. Sizes| XS–XXL are available. Pricing| $$Organic Basics only employs natural, renewable, recyclable, biodegradable, and low-impact fabrics in their production.
Organic Basics also collaborates with factory partners who are accredited and offer livable wages.
Shop Organic Basics
Based in| Boulder, COEthics| offers Fair Trade certified choices, GOTS certified organic products, a recycling program, and environmentally conscious activities. What to Look for| Reasonably priced adult activewear Range of products| Adult yoga clothing, outerwear, underwear, shirts, socks, and bottoms Sizes| XS–2XP are available. $–$$ in the rice range It is Pact’s dream to live in a world free of harmful chemicals, sweatshops, and child labor; it is the type of world we would like to live in as well.
In addition, the majority of the items are Fair Trade certified.
Bases itself in| Ventura, CAEthics| Certified B Corp, eco-friendly materials methods, charitable contributions, Fair Trade certified alternatives, secondhand store Activewear designed specifically for sports is the best choice. Product Line| Activewear for adults and children (bodysuits, outerwear, yoga apparel, fleeces) Sizes| XXS–XXL in a variety of sizes Price Range| $$ to $$$$$$ In addition to profit, Patagonia is devoted to the triple bottom line: profit, people, and the environment. Patagonia’s objective includes developing the greatest goods for consumers who enjoy the great outdoors while also caring for the environment; as a result, the company offers large warranties, repairs, and even a secondhand shop.
The company is based in| Kent, WAEthics| Co-operative model, environmentally friendly materials processes, ethically created some fair trade alternatives, gives back, is carbon neutral, and has a trade-in program Activewear designed specifically for sports is the best choice. Product Line| Tops, bottoms, undergarments, and outerwear for adults and children. Sizes| XXS–3XP are available. Range of rice prices| $–$$$ Whether you’re climbing, camping, cycling, or hitting the slopes, REI has both new and used clothing to suit your needs.
When you purchase a product from REI, you are also helping to assist other nature enthusiasts, since more than 70% of the co-yearly op’s revenues are reinvested back into the community through investments in nonprofit organizations and dividends to REI members.
Eco-friendly procedures, recycled packaging materials, and ethically manufactured in WRAP certified factories are the hallmarks of this company, which is based in St. Louis, Missouri. Color-blocking swimactivewear is the best choice. Range of products| Swimwear, loungewear, activewear, sleepwear, and outerwear for females. Sizes| XS–2XP are available. Range of rice prices| $$–$$$ Summersalt is causing a stir all around the world. The fact that this clothing company is used by celebrities and loved by practically everyone we know is no surprise given its environmentally friendly gear for ladies on the go, cheap pricing points, and sustainable processes.
Incorporated in| Vancouver, CanadaEthics| Certified B Corp, environmentally friendly recycled materials, ethically crafted, charitable donations, climate-neutral Graphic athletic shirts and hoodies are the best choices. Product Line| Activewear, shirts, bottoms, loungewear, and accessories for adults and children. Sizes| XS–XXL are available. The price range is from $–$$tentreeunderstands that every little bit counts when it comes to being more environmentally responsible, whether it’s as simple as taking a reusable bag to the grocery store or buying more mindfully.
), and more than 71 million trees have already been planted as a result of these purchases.
Incorporated in| San Francisco, CAEthics| Certified B Corporation, environmentally friendlyrecycled materials, ethically manufactured, carbon-neutral Sneakers and activewear for guys are the best choice. Range of products| Adult shoes, activewear, layering essentials, undergarments, and socks Sizes Available| XS–XXXLP Range of rice prices| $$–$$$ When Allbirds introduced their inaugural shoe collection in 2016, it completely transformed the shoe industry. At the time, the brand only produced adult shoes, but they quickly established itself as the go-to option for everyone who places a high value on comfort and sustainability throughout their daily walks.
Get all of the carbon-neutral essentials you’ll need for your next run in one one location.
The company is based in| Austin, TexasEthics| Recycled materials packaging, eco-friendly practices manufacturing, and charitable contributions Crop shirts for women are the best choice. shorts Product Line| Adult athletic apparel, outerwear, and accessories Sizes| XXS–XXXLP are available. Range of rice prices| $$–$$$ It doesn’t matter what season or activity it is, Outdoor Voices’ adaptable layers are perfect. Running from dog jogs to dodgeball, this athletic apparel assortment is suitable for both the gym and everyday life.
Shop Outdoor Voices
Located in| Toronto, Ontario, Canada Ethical considerations| Environmentally friendly recycled materials, ethically manufactured, size-inclusive What it’s best for| Recreational clothing that fits all sizes. Product Line| Recreational activewear for women, including pants, shorts, shirts, and outerwear. Sizes| XS–6XP are available. Range of rice prices| $$–$$$$$ But let’s be honest: most women’s sportswear is designed to fit specific body shapes alone. By focusing on inclusion, diversity, and sustainability, alder clothing hopes to reverse this perception—because everyone deserves to feel recognized.
We’re particularly taken aback by how seriously the company considers client input during the design process!
Shop Alder Apparel
Based in| Los Angeles, CAEthics| OEKO-TEX certified sustainable materials, carbon-neutral packaging, WCA-certified ethical working conditions, charitable contributions, secondhand goods shop Best suited for| Athletic clothing with patterns or prints. Product Line| Adult athletic clothing, swimwear, loungewear, and essentials are all available. Sizes| XS–XL are available. Price Range| $$ to $$$$$$ Look no farther than Wolven, a Los Angeles-based business that creates fashion-forward products from post-consumer recycled plastic, for the finest in stylish and environmentally friendly sporting apparel.
Leggings, joggers, and shirts for both genders are available here, in anything from fitting shapes to crisscross designs.
The editors of Good Trade recommend items that we believe in and use ourselves. If you decide to make a purchase after clicking on one of our affiliate links, we may receive a small commission. More information may be found here. Thank you very much! Keep an eye out for a confirmation email in your inbox. Xx
5 stylish Canadian yoga wear brands committing to more sustainable practices
5 fashionable Canadian yoga clothing companies that are dedicated to more environmentally friendly methods | CBC Life LoadedStyle These designers are striving for greener production while making no concessions to the aesthetics or feel of their products.
These makers are striving for greener production — and not sacrificing on look or feel in the least
(Image courtesy of zennomad.ca) When it comes to clothing, there’s no denying that Canadians are big fans of athleisure. An organization that does market research Although Canadian garment sales declined somewhat in 2017, activewear brands continued to thrive, according to the NPD Group. These brands generated $6.2 billion in sales in 2017, accounting for 23 percent of the entire apparel and essentials business. At the same time, consumers are becoming more conscientious about their purchases.
- In light of these developments, we’ve compiled a list of five yoga businesses that promote environmentally friendly practices without compromising style.
- Currently, a little amount of spandex is used for stretch, but the brand’s inventor, Amelia Barnes, says she is seeking to obtain a new fiber, Sorona, that will allow the leggings to be completely biodegradable.
- In addition, the business offers a variety of sizes (ranging from 00 to 24) as well as a maternity-friendly collection.
- The roots and leaves of plants are used to colour 80 percent of the Seed trousers now in stock, with no synthetic dyes added (when made in small numbers, as Seed’s apparel is, these dyes can have a low environmental effect).
- Zen Nomad is a nomadic philosophy that seeks to live in the present moment.
- It takes little or no pesticides to grow the natural fibers that the firm employs, which range from organic cotton to Tencel Lyocell and hemp.
- The leftover pieces from production are saved and used, and she makes a point of purchasing surplus fabrics from larger designers, therefore reusing what would otherwise be thrown away as trash.
- The World Economic Forum reported in 2016 that at least eight million tonnes of plastic leak into the ocean every year.
- Inner Fire, a B.C.-based rock band that is also concerned about the condition of local rivers, has donated funds to assist the Standing Rock water protectors.
- Several articles of apparel from La Cité Écologique are manufactured to order, and when you check out, you’ll be given the choice of plastic-free packaging, which helps the company reduce excess waste.
Brianna Sharpe is a freelance writer, educator, and mother of two who lives in Alberta and drinks a lot of coffee. briannasharpe.com and (sometimes) attwitter.com/sharpe bri are the two places where you may find her.
5 consumer profiles impacting Activewear Trends in 2022/23
SummaryWith customers throughout the world experiencing lockdown, many are fearful of venturing outside. As a result, indoor activities will be extremely crucial for the development of athletic products. Due to the elimination of organized sports activities in 2021, parents and children are resorting to their own backyards for ways to be active and occupied in their spare time. Beginning with the recent several seasons, the distinction between the activewear and athleisure markets has been observed to be winning the different consumer profiles.
The activewear market in 2020 and 2021 will be driven by the fulfillment of technical and digital lifestyles, as well as the development of environmentally friendly fashion.
- In addition, the use of outdoor locations or inside alternatives will be promoted. Open-air activities, particularly the therapeutic effects of being outside on one’s mental well-being, continue to be helpful. The sale of outdoor sports equipment and toys will soar. A number of categories witnessed significant dollar growth during April, including playground equipment (+81 percent), skateboards/skateboards/scooters (+107 percent), ride-ons (+78 percent), water/sand toy accessories (+47 percent), pools (+161 percent), and sports activities games (+25 percent). A germ and virus-free work environment will necessitate a safe outdoor work environment. For the food and restaurant sector, survival is critical to the survival of their business
- City people are looking for an Outdoor Oasis to support their emotional and physical well-being in order to survive. Despite the health risks connected with big gatherings, consumers continue to crave socialization and personal connection
Brands must target the proper customers in order to increase brand loyalty. For this reason, we have picked a small number of consumers to profile those who will be at the forefront of the market. Running the USA, a non-profit organization dedicated to long-distance running and racing in the United States, reported in an in-depth study conducted in early 2017 that the number of road race finishers had decreased for the third year in a row. Changing exercise habits, Millennials’ choice for non-competitive fitness pursuits, and what the future may hold for running events were all discussed in a 2016 story published by The Wall Street Journal.
- The majority of these new businesses are formed as a result of their creators’ desire for a different running-apparel look or their ongoing hunt for high-quality athletic clothing.
- The fact that most major-brand sports apparel has a distinct look — generally brightly colored with prominent logos — that does not appeal to a significant segment of the running community is another factor.
- Bailey is an ultra runner and a former CEO of One Distribution Company.
- According to the GQ website, during the last five years, at least a dozen new businesses have hit the market with origin tales that are identical to the one described above.
Similar to the craft beer trend, these independent manufacturers are taking use of the convenience of online buying and the simplicity of social media marketing to create high-quality clothes for runners who are looking for garments that meet both their demands and their distinctive flair.
Activewear Consumer Profile:
Companies must target the proper customers in order to increase brand loyalty. To do so, we have picked a small number of consumers to profile those who will be at the forefront of the market. According to an in-depth poll conducted by Running the USA, a nonprofit organization dedicated to long-distance running and racing in the United States, road race finishers have been down for the third year in a row, as of early 2017. Changing exercise habits, Millennials’ preference for non-competitive fitness pursuits, and what the future may hold for running events were all discussed in an article published in 2016 by The Wall Street Journal.
- The majority of these new firms are formed as a result of their creators’ desire for a different running-clothing look or their ongoing hunt for high-quality athletic apparel.
- Also, most major-brand sports apparel has a certain look that does not appeal to a significant segment of the running community (it is generally brightly colored with prominent logos, for example).
- Bailey is an ultra runner and former CEO of One Distribution Company, which is the parent company of skatewear brands Supra and KR3W.
- Over the last five years, at least a dozen new businesses have entered the market with genesis tales that are comparable to those told on the GQ website.
- Like the craft beer trend, these independent firms are taking use of the convenience of internet buying and the simplicity of social media marketing to create high-quality apparel for runners who are looking for garments that meet both their demands and their own taste.
Indoor Generation: Consumers prefer home gym
Because to technological advancements, we now live in an era of food-delivery apps, online shopping, binge-watching on-demand television series, and the ability to work from home. Is it any wonder that some individuals report feeling lethargic, sad, and even permanently ill in this age of ease and technological connectivity? According to our study, more than 68 percent of customers stated that they would like to use a home gym system rather than going to a gym facility to exercise. According to a recent survey, more than 90 percent of people in the United States live at home; thus, the decrease in physical activity and increase in homey comfort would increase the demand for soft sports style and fluid materials even more.
Currently, 84 million Europeans live in buildings that are so wet and moldy that they pose a threat to their health and emotional well-being.
Poor indoor air quality may cause a wide range of ailments, from headaches and sore eyes to allergies and asthma – and even more serious conditions – when it occurs.
When people live in a moist and moldy environment, they are 40 percent more likely to develop asthma symptoms. It is necessary for brands to focus on indoor activewear, where materials might offer the opportunity of allowing fresh air in, as well as breathable and wet drying technology.
Activewear with practicality and technological elements is now a must-have for customers who are always on the go. Big pockets and elastic knot details have become essential merchandise for the digital nomad’s demand for clothes that are highly comfortable with sports features while participating in any activity. Big pockets and elastic knot details have become essential merchandise for a way to carry their large sized mobile phones, purse, and a few other daily essentials. Additionally, the popularity of the Utility fashion trend has increased demand for the category of utility-active wear clothing.
- Large front and rear pockets also contribute to the overall fashion statement.
- In recent years, outdoor clothing, such as waterproof jackets and raincoats, as well as hiking boots, adventure-ready accessories, and utility pocket pants, has begun to appear in urban areas as well as natural settings.
- As the distinctions between working out and “getting out” become increasingly blurred, future sportswear will strive to strike a balance between usefulness and fashion.
- In fact, searches for “leggings with pockets” have increased by 180 percent in the last three months, while searches for “zip leggings” have increased by 76 percent in the same period.
In accordance with Lyst.com:- The rise of yogic culture over the last two years has led in a 42 percent increase in the number of yoga-related items sold on the Lyst marketplace. Yoga gear has seen a considerable growth in fashion searches, with the demand for “yoga leggings” in particular increasing by 36% month on month in the last year. When shopping for yoga wear on Lyst, more than 32% of fitness consumers choose to purchase items in bright colors. It appears that pastel hues – particularly light blue, baby pink, lilac, beige and white – have gained popularity and are commonly utilized in “yoga” searches, according to online searches.
Backpackers- Rise of bicycle sports
S/S 2020 Parisian street fashion It is projected that the number of bicycle pack related activities would increase by 26 percent in the United States, the United Kingdom, and other European countries during the next two years. As our society becomes more concerned with sustainability, pollution, health, and convenience, electric bikes are emerging as one of the most technologically advanced solutions to today’s commuting concerns. The expansion of the electric bike sector also presents a chance for the fashion industry to create a new, extremely trendy mode of transportation for passengers that will serve as an inspiration to them.
The most important takeaways are as follows:
- Over the past several years, there has been a fall in the number of road race finishers in the United States, as millennials choose to participate in activities that are less competitive. Sporting goods companies are launching new running brands to cater to athletes who demand high-quality, technologically enhanced clothing. These labels distinguish themselves from large sportswear corporations by concentrating on developing gear that is tailored to the demands of runners and their distinctive style. Consumers are looking for textiles that are breathable and damp drying, as well as materials that are devoid of enzymes. As the number of highly polarized consumers continues to climb, it is becoming increasingly important to have a company that can provide customized sizes and fits. Bike shorts have been noticed developing strongly during the previous few seasons. While the trend appears to be rising as an alternative to the traditional shorts, this is quickly becoming a must-have item.
Rise of Athflow in 2021 and onward
Athflow develops as a new moniker in the fashion industry, one that blends Athleisure, Elegance, and Flow in a single concept. This style is looking for a comfortable and attractive balance between formal workplace attire and casual everyday wear. According to a recent extensive research of consumers conducted in 2020/21, it is predicted that the worldwide fashion trend for 2021 will be focused on smart casual attire. We saw a large number of customers wearing sports pants during a pandemic; nevertheless, the introduction of vaccines will not render our leisure wear obsolete until at least 2022/23.
In addition, the use of outdoor locations or inside alternatives will be promoted. Open-air activities continue to be helpful, particularly because of the therapeutic effects of being outside on one’s mental well-being. Small businesses may extend their interior operations to the outdoors by erecting temporary shelters and investing in infrastructural improvements. Outdoor Oasis elements will become more important for leisure and entertainment companies as a means of attracting new clients and retaining existing ones.
Ripple Yogawear May Have Just Released the Most Comfortable Line of Activewear Ever (We’re Obsessed)
It is the high-quality materials and simple, practical designs of Ripple Yogawear that have earned it a household name in the yoga and sportswear worlds. Ripple Yogawear is available in both men’s and women’s styles. Ripple Yogawear distinguishes itself from the competition with its trademark stone washed cotton and earthy hues, which complement the flowing, functional, and timeless designs of its activewear. Ripple Yogawear is now celebrating its one-year anniversary, and in celebration of this achievement, they have produced a Winter 2016-2017 activewear collection.
They didn’t forget about you, either, yogi boys and girls!
Here’s what you need to know about Ripple Yogawear:
Women’s Winter Collection Specifications The new women’s range will include the same soft and comfortable materials that have been synonymous with Ripple Yogawear. Natural materials and high-quality textiles are used to create all of the shirts and bottoms, which are then evaluated by yoga and Pilates teachers before being released. Many of the things you’ll find below are variations on prior best-sellers that have been given a fun new twist. Men’s Winter Collection Specifications It is as utilitarian as it is diverse, and the designs are appropriate for any gentleman.
The fact that these garments may be worn both on and off the mat is another key advantage.
Yogawear business Ripple Yogawear takes great satisfaction in producing high-quality sportswear with meticulous attention to detail and utilitarian designs that look and perform well both on and off the mat.
Their new men’s and women’s athletic collections have distinctive designs, vibrant colors, and materials that are so comfortable you’ll never want to take them off all winter!
If you sign up for the program, you’ll receive a 500-point welcome bonus, plus an additional 10 points for every $1 you spend.
You may redeem these points for discounts on future purchases. Ripple Yogawear is available for purchase here. Ripple may be found on Instagram at: This article has been seen more than 1,000 times. I’m in the mood for love!